Publications

This joint ITC-Alibaba publication reviews the context of e-commerce development in China and identifies what is needed for foreign firms to enter the market. China's cross-border e-commerce has been growing rapidly in recent years. This development has brought new and innovative ways to access...

This first ITC e-commerce survey provides valuable insights that will allow countries to shape policies and practices that address the real business needs on the ground. To ensure that micro, small and medium-sized enterprises (MSMEs) can benefit from e-commerce, they need better access to...

Cross-border e-commerce can help least developed countries (LDCs) to become more competitive and diversify their exports – and this is especially true for Asia-Pacific, the most dynamic region in global e-commerce. To capture that potential, small businesses in these countries need more market...

African tech hubs play an important role in building fledgling entrepreneurial ecosystems and helping start-ups, but they struggle to earn revenue and become financially sustainable. This second edition has expanded its coverage, adding insights from East African hubs. The report, based on...

While standards play an increasingly important role in international trade and global value chains, little is known about their actual impacts in these chains. By applying a systematic literature approach, The Impacts of Private Standards on Global Value Chains aims to apply the key research...

Online marketplaces are the dominant form of e-commerce for consumer goods in developed countries. They are also prominent across Africa, offering great potential to serve a new generation of consumers and open opportunities for small entrepreneurs. But little is known about these marketplaces in...

This major business survey shows that almost 80% of small firms that adopted advanced digital tools reported better production efficiency.

This report encourages artificial intelligence (AI) literacy for small businesses and trade institutions, especially in developing countries, through the lens of publishing. It shows that AI tools empower everyone in the workplace to be publishers – and that leaders can navigate the promises and...

This quality management directory for Azerbaijan helps its small firms connect to national institutions that can help them navigate standards, conformity assessment procedures and services, while meeting the safety and technical standards for foreign markets.   It provides an overview of...

The coffee sector has a huge potential to contribute to poverty alleviation in East Africa, but the sector’s development is hampered by a lack of savings and credit facilities. Moreover, women’s access to financial services is even more restricted than that of men, and most women in rural areas...

Micro, small and medium-sized enterprises in Africa can tackle e-commerce barriers such as formalization, e-payments and delivery by joining forces through collaborative business models. This paper examines the pros and cons of three models – associations, consortiums and cooperatives – and...

The question of how standards impact trade is more relevant than ever. Against the background of a world economy that is global in scope and organization with economic activities being spread across national boundaries, the liberalization of trade has been one factor contributing to a policy shift...