The ecomConnect programme aims to develop small business digital capabilities and improve e-commerce accessibility in developing countries for sustainable and inclusive growth.
This ITC e-commerce programme equips business support organizations and partners with private and public organizations to develop small business digital capabilities and improve e-commerce accessibility in developing countries. It offers activities and interactions at the enterprise, ecosystem and policy and institutional levels and:
- Tailored online and face-to-face training on how to undertake market research, develop an e-commerce pricing strategy, create digital content, handle online payments, manage inventory, prepare for shipment and customs clearance as well as promote products and services through digital channels.
- Advisory and research services to support small businesses with their e-commerce development and expansion and resolve specific barriers, notably to access payment solutions, logistics services and e-commerce services.
- Partnerships with private sector firms to provide key support to small businesses and enable them to share costs and other services essential to e-commerce.
- Innovative tools and customized software solutions to help with the digitization of product catalogues, the assessment of a company's e-commerce readiness and the development of an e-commerce pricing strategy. To access the tools, click here (embed link to tools).
- Promotional activities to connect e-commerce businesses to international customers through online campaigns, trade fairs and exhibitions.