EAC: EU Market Access Upgrade Programme Phase II (MARKUP II)
Overview
Summary
The Market Access Upgrade Programme (MARKUP II) aims to promote economic growth in the East African Community (EAC) through private sector development and export promotion. It seeks to enhance sustainable and inclusive intra-African trade, pan-African trade, and trade with the European Union (EU). MARKUP II will address trade barriers, value addition, compliance, trade facilitation, investment, technology transfer, and institutional support. The programme has a total budget of €40 million, funded by the EU under the Sub-Saharan Africa Multi-Annual Indicative Programme from 2023 to 2027. The International Trade Centre (ITC) is the only implementation agency, working in partnership with the EU regional Delegation, the EAC Secretariat and the governments of six EAC member states. MARKUP II builds on the achievements of its predecessor, MARKUP I, streamlining procedures, supporting enterprises, and facilitating international trade. The sectors of intervention are: avocado, cocoa, coffee, essential oils, French beans, gum Arabic, horticulture, leather, packaging, spices and tea.
