Publications

ITC publications bring the business voice to sustainable trade, with a focus on developing countries. We offer guidance for trade policymakers, business support organizations and small firms. Our reports offer insights to make trade more inclusive, green, digital and competitive.

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Pharmaceuticals, baby food, cotton clothing and cars are the four focus value chains of this report. 

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Cotton production is both a contributor to and a ‘victim’ of climate change. Agricultural production, processing, trade and consumption contribute up to 30% of the world’s emissions when forest clearance is included in the calculation. Cotton production contributes to between 0.3% and 1% of...

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African tech hubs play an important role in building fledgling entrepreneurial ecosystems and helping start-ups, but they struggle to earn revenue and become financially sustainable. This second edition has expanded its coverage, adding insights from East African hubs. The report, based on...

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Online marketplaces are the dominant form of e-commerce for consumer goods in developed countries. They are also prominent across Africa, offering great potential to serve a new generation of consumers and open opportunities for small entrepreneurs. But little is known about these marketplaces in...

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This report helps small businesses comply with trade rules when selling goods through e-commerce to the European Union and the United States.

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The goal of Ethiopia’s Textile and Clothing (T & C) Value Chain Roadmap is to set the sector on the course of strategic development by addressing constraints in a comprehensive manner and defining concrete opportunities that can be realized through the specific steps detailed in its Plan of...

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Asia-Pacific businesses call for services business groupings to join forces in a regional coalition, to shape a new APEC services agenda. Services represent 39% of APEC value-added trade – double the figures traditionally cited in balance of payments data. High-level business representatives in...

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A blueprint for small and medium-sized enterprises Advanced economies have developed highly competitive and innovative e-commerce services, making it simple for small enterprises to set up online stores, transport their goods and receive payments. Although entrepreneurs in developing countries...

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This guide deals with the relationship between the successful marketing of crafts and visual arts, and the appropriate use of intellectual property (IP) system instruments. It: identifies situations where obtaining formal IP protection ought to be considered explains how to implement...

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This report encourages artificial intelligence (AI) literacy for small businesses and trade institutions, especially in developing countries, through the lens of publishing. It shows that AI tools empower everyone in the workplace to be publishers – and that leaders can navigate the promises and...

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