Publications

ITC publications bring the business voice to sustainable trade, with a focus on developing countries. We offer guidance for trade policymakers, business support organizations and small firms. Our reports offer insights to make trade more inclusive, green, digital and competitive.

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The global pandemic has hit small farmers with disruptions in health, food security, transport, finance and demand. It has also increased the cost of doing business. Smallholder farmers, already dealing with the effects of a climate and price crisis, are taking emergency measures for resilience. At...

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Pharmaceuticals, baby food, cotton clothing and cars are the four focus value chains of this report. 

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A comparison of sustainability schemes, as well as an overview of the trends in the markets for specialty and sustainable coffees. Coffee niche markets provide opportunities for producers in developing countries to increase their incomes. This paper, drawn from ITC’s new book on the coffee trade,...

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Asia-Pacific businesses call for services business groupings to join forces in a regional coalition, to shape a new APEC services agenda. Services represent 39% of APEC value-added trade – double the figures traditionally cited in balance of payments data. High-level business representatives in...

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This guide deals with the relationship between the successful marketing of crafts and visual arts, and the appropriate use of intellectual property (IP) system instruments. It: identifies situations where obtaining formal IP protection ought to be considered explains how to implement...

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China is both an exporter and importer of green coffee and roasted coffee. The quantities produced and consumed are modest in a global context: China produces some 40,000 tons of green coffee annually (0.5% of world production). Annual consumption is some 30,000 tons (0.025 kg per capita), a small...

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Global value chains in services can boost economies of small developing countries. The case of Costa Rica illustrates how global value chains in services can enable small developing countries to be significant actors in twenty-first century trade and investment patterns, as well as the challenges to...

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This paper provides key information about the North American natural products market with a special focus on selected South American and African products. Natural products in the North American market have experienced strong market growth in the last decade as consumers increasingly demand...

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This paper provides easy-to-follow guidance on the basic labelling requirements for finished natural product and sustainability certification. Labelling products correctly is an essential requirement to sell natural products in the United States consumer market and exporters from developing...

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Report analysing the global market for organic cotton fibre, textiles and clothing - gives a definition of organic cotton and ‘fair trade’ cotton; provides detailed figures for organic cotton production, trade, and consumption; presents the geographical markets for organic...

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This study outlines the market potential in the United States and Canada for three Peruvian natural ingredients that are essential for biodiversity. Peruvian producers and exporters will find an overview of the market potential in the United States and Canada for golden berry, Peruvian mesquite and...

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Stronger ties between African cotton producers/ginners and Asian buyers can improve the market positioning of African cotton. The African-Asian cotton trade has great potential. This study examines African challenges to improve along the value chain to meet Asia’s growing demand. It reviews ITC...

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