Publications

ITC publications bring the business voice to sustainable trade, with a focus on developing countries. We offer guidance for trade policymakers, business support organizations and small firms. Our reports offer insights to make trade more inclusive, green, digital and competitive.

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Managing risk and building climate resilience among small firms requires a team effort. Climate change is hitting small and medium enterprises (SMEs) hard, and supply chain disruptions have a domino effect. This guide explains how development cooperation agencies, business support organizations,...

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The SME Competitiveness Outlook 2021 analyses how small businesses can rebuild from the COVID-19 pandemic so they are prepared to face the looming climate crisis. It provides a 20-point Green Recovery Plan to foster competitive, resilient and environmentally sustainable small and medium-sized...

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This summary provides highlights of how small businesses can rebuild from the pandemic in a way that helps them face climate change – and how governments, business support organizations and lead firms in international value chains can support them through the Green Recovery Plan.

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Many climate-smart technologies exist in Pakistan to help farmers adapt to climate change. These include commercially available technologies and those developed locally. Various factors hinder their uptake, limiting climate resilience.

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International business investors can embed sustainability in each step of their operations. This guide describes the social, environmental and economic practices that international firms must understand when entering a new market.

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Understanding the global demand for environmental goods and services can unlock new export opportunities for developing country SMEs. This study provides a market overview of this complex sector, which reached an estimated US$ 866 billion in 2011, and is expected to rise to US$ 1.9 trillion by 2020...

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The rhinoceros faces the risk of extinction in the wild if current poaching rates continue. Viet Nam, a main market, uses horn as an ingredient in Traditional Asian Medicine (TAM). An ITC survey of 1000 consumers of TAM, including 239 rhino horn users, found they preferred rhino horn that is...

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This guide deals with the relationship between the successful marketing of crafts and visual arts, and the appropriate use of intellectual property (IP) system instruments. It: identifies situations where obtaining formal IP protection ought to be considered explains how to implement...

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This paper provides key information about the North American natural products market with a special focus on selected South American and African products. Natural products in the North American market have experienced strong market growth in the last decade as consumers increasingly demand...

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The design of governance structure of social and environmental sustainability standards determines how accessible they are to producers in developing countries.The increase in consumer demand for sustainable trade has given rise to a growing array of social and environmental standards. This joint...

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This paper provides easy-to-follow guidance on the basic labelling requirements for finished natural product and sustainability certification. Labelling products correctly is an essential requirement to sell natural products in the United States consumer market and exporters from developing...

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This manual builds on information compiled through consultancy and mission seminars in Africa and South America, as well as other activities carried out under this project. It is designed to address the needs of producers and exporters in developing countries for specific technical...

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