SheTrades: Promoting SME Competitiveness in Kenya
Women make up almost half of Kenya’s labour force, yet they remain on the margins of business ownership – only 9% of Kenya’s firms are majority women-owned.
See how our work is featured in the media, receive the latest updates from the field directly into your inbox, or view our global collection of photos, videos and podcasts.
We provide tailored support, aligned with national objectives, to grow trade opportunities for micro, small and medium businesses in developing countries.
Our market analysis and resource solutions will help you review crucial trade related information in over 200 countries and territories.
We aim to bring prosperity, inclusiveness and sustainability to developing countries through trade-related development assistance.
ITC publications bring the business voice to sustainable trade, with a focus on developing countries. We offer guidance for trade policymakers, business support organizations and small firms. Our reports offer insights to make trade more inclusive, green, digital and competitive.
A largely untapped resource, Sri Lankan women have the potential to play a significant role in the country’s economy. Given the right tools and support, women entrepreneurs in Sri Lanka can achieve this potential and positively affect the global economy.
This report identifies how World Trade Organization negotiators and signatories can mainstream gender considerations through the negotiations on Investment Facilitation for Development (IFD). It examines policies and regulations that can encourage investment that attracts women-owned businesses and...
Charting a roadmap to boost women's participation in trade is the focus of this report. The report shows where women-owned businesses are present, based on new ITC data, other data and case studies. It explains cultural and regulatory barriers as well as ways to facilitate access to finance,...
This report supports the World Trade Organization (WTO) Informal Working Group on Trade and Gender by offering an analytical framework outlining trade and trade-related impacts on women (and men) through the employment, consumption and public provision channels. It presents a step-by-step approach...
African tech hubs play an important role in building fledgling entrepreneurial ecosystems and helping start-ups, but they struggle to earn revenue and become financially sustainable. This report, based on interviews with dozens of hubs across Africa, examines what hubs do, how they make an impact...
This report encourages artificial intelligence (AI) literacy for small businesses and trade institutions, especially in developing countries, through the lens of publishing. It shows that AI tools empower everyone in the workplace to be publishers – and that leaders can navigate the promises and...
Accession to the World Trade Organization (WTO) has direct and tangible implications for the business community. WTO agreements are shaping international and national trading environments in which enterprises are operating. ITC assists policy makers through the accession process by providing...
This report presents recommendations to boost the participation of women in trade through free trade agreements. Policymakers and trade negotiators will find a new toolkit to gauge gender responsiveness in their agreements. These lessons are based on a research assessment of 73 selected free...
This study focuses on export promotion schemes that developing countries may use without violating international trade rules. It examines the rules themselves – the WTO Agreement on Subsidies and Countervailing Measures for industrial goods and the Agreement on Agriculture for agricultural...