ITC publications bring the business voice to sustainable trade, with a focus on developing countries. We offer guidance for trade policymakers, business support organizations and small firms. Our reports offer insights to make trade more inclusive, green, digital and competitive.
Small firms in developing countries are using social media to find new clients and generate trade. This guide advises on how to develop a successful social media strategy with a tight budget. Using real business cases and the latest ways to measure the real-time impact of social media campaigns,...
A blueprint for small and medium-sized enterprises Advanced economies have developed highly competitive and innovative e-commerce services, making it simple for small enterprises to set up online stores, transport their goods and receive payments. Although entrepreneurs in developing countries...
Micro, small and medium-sized enterprises in Africa can tackle e-commerce barriers such as formalization, e-payments and delivery by joining forces through collaborative business models. This paper examines the pros and cons of three models – associations, consortiums and cooperatives – and...
This joint ITC-Alibaba publication reviews the context of e-commerce development in China and identifies what is needed for foreign firms to enter the market. China's cross-border e-commerce has been growing rapidly in recent years. This development has brought new and innovative ways to access...
This guide deals with the relationship between the successful marketing of crafts and visual arts, and the appropriate use of intellectual property (IP) system instruments. It: identifies situations where obtaining formal IP protection ought to be considered explains how to implement...
This guide helps small exporters understand how to obtain finance, outlining the credit process of financial institutions, pre-application preparation, finding appropriate lenders and loan repayment. Models for business plans and loan requests are included. The guide also examines barriers to...
Increasing annual investments in small and medium-sized enterprises by $1 trillion would yield disproportionate dividends in terms of progress towards the Sustainable Development Goals. These investments also have the potential to deliver healthy returns for investors.
This study invites national legislators as well as all those involved in enhancing the national business environment to consider secured financing schemes that will allow an increase in the amount of credit offered to SMEs. The reasoning is simple: allow as collateral property that SMEs usually...
Cross-border e-commerce can help least developed countries (LDCs) to become more competitive and diversify their exports – and this is especially true for Asia-Pacific, the most dynamic region in global e-commerce. To capture that potential, small businesses in these countries need more market...
This first ITC e-commerce survey provides valuable insights that will allow countries to shape policies and practices that address the real business needs on the ground. To ensure that micro, small and medium-sized enterprises (MSMEs) can benefit from e-commerce, they need better access to...
The coffee sector has a huge potential to contribute to poverty alleviation in East Africa, but the sector’s development is hampered by a lack of savings and credit facilities. Moreover, women’s access to financial services is even more restricted than that of men, and most women in rural areas...
