Publications

ITC publications bring the business voice to sustainable trade, with a focus on developing countries. We offer guidance for trade policymakers, business support organizations and small firms. Our reports offer insights to make trade more inclusive, green, digital and competitive.

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To be part of value chains dominated by large global players, small and medium-sized enterprises need a sound business environment, ready access to finance, and institutional support to reach new markets and to defend their interests.

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With health tourism on the rise, this study draws upon four Asian countries - India, Malaysia, Thailand and the Philippines – to offer insight into how developing countries can attract a greater share in this industry. The study is relevant for all countries exploring market opportunities in...

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This ITC 50th anniversary publication explores new opportunities to connect small and medium-sized enterprises (SMEs) in developing countries to global markets, provides recommendations for trade assistance and presents a road map for ITC’s future work.

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Asia-Pacific businesses call for services business groupings to join forces in a regional coalition, to shape a new APEC services agenda. Services represent 39% of APEC value-added trade – double the figures traditionally cited in balance of payments data. High-level business representatives in...

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Small firms in developing countries are using social media to find new clients and generate trade. This guide advises on how to develop a successful social media strategy with a tight budget. Using real business cases and the latest ways to measure the real-time impact of social media campaigns,...

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Rwandan exporters face onerous standards imposed by private clients in addition to government requirements, an ITC survey reveals. Fair Trade certificates demanded by clients in the European Union, especially for coffee and tea, are bringing costs and delays that seriously hinder Rwandan exporters,...

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Mauritian exporters claim to be less affected by trade barriers than many other countries that have participated in the ITC business surveys on non-tariff measures. Among the 400 Mauritian firms surveyed, 27% of exporters were adversely affected by non-tariff measures; 36% of importing firms...

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Streamlining government procedures, improving transport maintenance and IT infrastructure, and better dissemination of trade-related information are cited as keys to improving Kenya’s export performance, in a new ITC country study on non-tariff measures. Two-thirds of companies surveyed in...

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Deeper regional integration goes hand in hand with strengthening processing industries and the internationalization of SMEs.Trade integration within and among regions of African, Caribbean and Pacific Island groups are measured in this study. Regions with the fastest trade integration over the last...

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To educate policymakers about obstacles specific to trade in services, this guide is for firms, associations and trade institutions who wish to join forces through coalitions. Trade policies should reflect the voice of services firms in order to maximize growth opportunities. To advise on the...

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Global value chains in services can boost economies of small developing countries. The case of Costa Rica illustrates how global value chains in services can enable small developing countries to be significant actors in twenty-first century trade and investment patterns, as well as the challenges to...

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Government procurement offers a unique route to empower women and combat poverty, as this new ITC guide explains. Public procurement accounts for over 30% of GDP in developing countries and some 10-15% of GDP in developed countries. Women-owned businesses have been largely excluded from this...

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