Publications

ITC publications bring the business voice to sustainable trade, with a focus on developing countries. We offer guidance for trade policymakers, business support organizations and small firms. Our reports offer insights to make trade more inclusive, green, digital and competitive.

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African tech hubs play an important role in building fledgling entrepreneurial ecosystems and helping start-ups, but they struggle to earn revenue and become financially sustainable. This second edition has expanded its coverage, adding insights from East African hubs. The report, based on...

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Report analysing the global market for organic cotton fibre, textiles and clothing - gives a definition of organic cotton and ‘fair trade’ cotton; provides detailed figures for organic cotton production, trade, and consumption; presents the geographical markets for organic...

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Pharmaceuticals, baby food, cotton clothing and cars are the four focus value chains of this report. 

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Stronger ties between African cotton producers/ginners and Asian buyers can improve the market positioning of African cotton. The African-Asian cotton trade has great potential. This study examines African challenges to improve along the value chain to meet Asia’s growing demand. It reviews ITC...

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Cross-border e-commerce can help least developed countries (LDCs) to become more competitive and diversify their exports – and this is especially true for Asia-Pacific, the most dynamic region in global e-commerce. To capture that potential, small businesses in these countries need more market...

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This report encourages artificial intelligence (AI) literacy for small businesses and trade institutions, especially in developing countries, through the lens of publishing. It shows that AI tools empower everyone in the workplace to be publishers – and that leaders can navigate the promises and...

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A blueprint for small and medium-sized enterprises Advanced economies have developed highly competitive and innovative e-commerce services, making it simple for small enterprises to set up online stores, transport their goods and receive payments. Although entrepreneurs in developing countries...

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Micro, small and medium-sized enterprises in Africa can tackle e-commerce barriers such as formalization, e-payments and delivery by joining forces through collaborative business models. This paper examines the pros and cons of three models – associations, consortiums and cooperatives – and...

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This joint ITC-Alibaba publication reviews the context of e-commerce development in China and identifies what is needed for foreign firms to enter the market. China's cross-border e-commerce has been growing rapidly in recent years. This development has brought new and innovative ways to access...

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The Cotton Exporter’s Guide is a reference book that is primarily targeted at cotton producers, ginners, exporters and traders in cotton producing developing countries, mainly, but not exclusively, in Africa. The guide provides a comprehensive view of all aspects of the cotton value chain from a...

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Cotton by-products – such as cottonseed oil and oilcakes – can contribute meaningfully to reducing poverty, creating jobs and increasing economic growth in Africa. These derivatives can represent up to 30% of the value of seed cotton. Yet oil and cakes have not been fully exploited, despite a...

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Online marketplaces are the dominant form of e-commerce for consumer goods in developed countries. They are also prominent across Africa, offering great potential to serve a new generation of consumers and open opportunities for small entrepreneurs. But little is known about these marketplaces in...

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