Publications

ITC publications bring the business voice to sustainable trade, with a focus on developing countries. We offer guidance for trade policymakers, business support organizations and small firms. Our reports offer insights to make trade more inclusive, green, digital and competitive.

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This study outlines the market potential in the United States and Canada for three Peruvian natural ingredients that are essential for biodiversity. Peruvian producers and exporters will find an overview of the market potential in the United States and Canada for golden berry, Peruvian mesquite and...

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This paper provides key information about the North American natural products market with a special focus on selected South American and African products. Natural products in the North American market have experienced strong market growth in the last decade as consumers increasingly demand...

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This paper provides easy-to-follow guidance on the basic labelling requirements for finished natural product and sustainability certification. Labelling products correctly is an essential requirement to sell natural products in the United States consumer market and exporters from developing...

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Cotton production is both a contributor to and a ‘victim’ of climate change. Agricultural production, processing, trade and consumption contribute up to 30% of the world’s emissions when forest clearance is included in the calculation. Cotton production contributes to between 0.3% and 1% of...

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Training module focusing on linkages that can be created between poor farmers and the tourism sector, with prospective costs and benefits. It covers accessing tourism markets and identifying the needs of buyers; selling products to tourism businesses; understanding the agricultural supply chain to...

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Pharmaceuticals, baby food, cotton clothing and cars are the four focus value chains of this report. 

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Study explaining how to identify viable projects adapted to tourism supply chains in order to promote poverty reduction. It provides guidelines structured around three phases: 1) Diagnosis of Current Situation and Context includes tools to map the tourism value chain and the participation of the...

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Training module providing people in the tourism sector with skills to expand opportunities for enhancing local community involvement in this sector. It provides an introduction to the tourism sector, and how it can contribute to poverty reduction; discusses potential involvement of local people and...

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Training module aiming to promote local creative industries in developing countries through the tourism value chain, with a view to poverty reduction. It explains how fostering artistic and cultural activities within tourism business chains can contribute to poverty reduction in a given location or...

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Rwandan creative industries are exploring ways to tackle challenges and develop products and services for domestic and international markets. This ITC paper uses case studies to illustrate how music and film companies in Rwanda tap global platforms to expand outreach, follow the diaspora to enter...

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Tourism's huge potential for job growth and sustainable development justifies a greater share of aid and coordinated export strategies, outlined in this joint ITC- UNWTO report. Just 0.78% of Aid for Trade went to tourism in 2013, though the sector accounts for 6% of developing...

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Cotton by-products – such as cottonseed oil and oilcakes – can contribute meaningfully to reducing poverty, creating jobs and increasing economic growth in Africa. These derivatives can represent up to 30% of the value of seed cotton. Yet oil and cakes have not been fully exploited, despite a...

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