Publications

ITC publications bring the business voice to sustainable trade, with a focus on developing countries. We offer guidance for trade policymakers, business support organizations and small firms. Our reports offer insights to make trade more inclusive, green, digital and competitive.

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Understanding the global demand for environmental goods and services can unlock new export opportunities for developing country SMEs. This study provides a market overview of this complex sector, which reached an estimated US$ 866 billion in 2011, and is expected to rise to US$ 1.9 trillion by 2020...

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This joint ITC-Alibaba publication reviews the context of e-commerce development in China and identifies what is needed for foreign firms to enter the market. China's cross-border e-commerce has been growing rapidly in recent years. This development has brought new and innovative ways to access...

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Cross-border e-commerce can help least developed countries (LDCs) to become more competitive and diversify their exports – and this is especially true for Asia-Pacific, the most dynamic region in global e-commerce. To capture that potential, small businesses in these countries need more market...

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International business investors can embed sustainability in each step of their operations. This guide describes the social, environmental and economic practices that international firms must understand when entering a new market.

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This report encourages artificial intelligence (AI) literacy for small businesses and trade institutions, especially in developing countries, through the lens of publishing. It shows that AI tools empower everyone in the workplace to be publishers – and that leaders can navigate the promises and...

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Part of ITC’s Trade Secrets series, this book provides extensive information, resources and advice on electronic commerce. The guide’s question and answer format allows users to focus on areas of particular interest, while at the same time covering the myriad issues linked to selling and buying...

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The design of governance structure of social and environmental sustainability standards determines how accessible they are to producers in developing countries.The increase in consumer demand for sustainable trade has given rise to a growing array of social and environmental standards. This joint...

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This first ITC e-commerce survey provides valuable insights that will allow countries to shape policies and practices that address the real business needs on the ground. To ensure that micro, small and medium-sized enterprises (MSMEs) can benefit from e-commerce, they need better access to...

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Online marketplaces are the dominant form of e-commerce for consumer goods in developed countries. They are also prominent across Africa, offering great potential to serve a new generation of consumers and open opportunities for small entrepreneurs. But little is known about these marketplaces in...

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A blueprint for small and medium-sized enterprises Advanced economies have developed highly competitive and innovative e-commerce services, making it simple for small enterprises to set up online stores, transport their goods and receive payments. Although entrepreneurs in developing countries...

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African tech hubs – now more than 1000 across the continent – accelerate digital, social and economic transformation as they support start-ups.   The report examines the COVID-19 impact on tech hubs and offers recommendations for future operations. It surveys 52 tech hubs across...

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Many climate-smart technologies exist in Pakistan to help farmers adapt to climate change. These include commercially available technologies and those developed locally. Various factors hinder their uptake, limiting climate resilience.

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