Publications

ITC publications bring the business voice to sustainable trade, with a focus on developing countries. We offer guidance for trade policymakers, business support organizations and small firms. Our reports offer insights to make trade more inclusive, green, digital and competitive.

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This paper provides key information about the North American natural products market with a special focus on selected South American and African products. Natural products in the North American market have experienced strong market growth in the last decade as consumers increasingly demand...

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Cross-border e-commerce can help least developed countries (LDCs) to become more competitive and diversify their exports – and this is especially true for Asia-Pacific, the most dynamic region in global e-commerce. To capture that potential, small businesses in these countries need more market...

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This study outlines the market potential in the United States and Canada for three Peruvian natural ingredients that are essential for biodiversity. Peruvian producers and exporters will find an overview of the market potential in the United States and Canada for golden berry, Peruvian mesquite and...

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This paper provides easy-to-follow guidance on the basic labelling requirements for finished natural product and sustainability certification. Labelling products correctly is an essential requirement to sell natural products in the United States consumer market and exporters from developing...

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The SME Competitiveness Outlook 2021 analyses how small businesses can rebuild from the COVID-19 pandemic so they are prepared to face the looming climate crisis. It provides a 20-point Green Recovery Plan to foster competitive, resilient and environmentally sustainable small and medium-sized...

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This joint ITC-Alibaba publication reviews the context of e-commerce development in China and identifies what is needed for foreign firms to enter the market. China's cross-border e-commerce has been growing rapidly in recent years. This development has brought new and innovative ways to access...

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Micro, small and medium-sized enterprises in Africa can tackle e-commerce barriers such as formalization, e-payments and delivery by joining forces through collaborative business models. This paper examines the pros and cons of three models – associations, consortiums and cooperatives – and...

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This paper describes in detail the types of claim statements permissible for dietary supplements and health food products, non-food cosmetic products, and over-the-counter drug products marketed in the United States. In the United States, regulations determine the statements that a company can...

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Managing risk and building climate resilience among small firms requires a team effort. Climate change is hitting small and medium enterprises (SMEs) hard, and supply chain disruptions have a domino effect. This guide explains how development cooperation agencies, business support organizations,...

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African tech hubs play an important role in building fledgling entrepreneurial ecosystems and helping start-ups, but they struggle to earn revenue and become financially sustainable. This second edition has expanded its coverage, adding insights from East African hubs. The report, based on...

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This first ITC e-commerce survey provides valuable insights that will allow countries to shape policies and practices that address the real business needs on the ground. To ensure that micro, small and medium-sized enterprises (MSMEs) can benefit from e-commerce, they need better access to...

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