Industrial competitiveness​

West African Competitiveness Observatory
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Overview

The West African Competitiveness Observatory helps policymakers to define policies that foster trade competitiveness and value chain development, and supports local firms, in particular small and medium enterprises, to integrate more into regional value chains.

The Observatory has been established under the West Africa Competitiveness Programme (WACOMP). It is implemented by the International Trade Centre (ITC) under the coordination of the Economic Community of West African States (ECOWAS) and with the financial support of the European Commission.

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1 May 2024
What is the West African Competitiveness Observatory?

Learn about the goals and modules of the West African Competitiveness Observatory.

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The West African Competitiveness Observatory is a monitoring tool of the trade competitiveness of West African countries and the region.

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Philippines: Trade-Related Assistance (Arise + Philippines)
Contact
First name
Camille
Last name
Roy
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Context

Third largest economy of the region, the Philippines has achieved sustained rapid economic growth since the early 2000’s with an average real Gross Domestic Product (GDP) growth of 6.4% over the period 2010-19, outperforming most of its regional peers. This makes the Philippines one of the most dynamic economies in the region with a population in 2019 of 108 million, with a large proportion of youth (28% between 10 and 24 years old). The Philippine economy has undergone a persistent transformation, increasingly heading towards a service-based economy, with the services sector accounting for more than two thirds of the GDP, and agriculture declining to below 9% in 2019.

The Philippines reached lower middle-income country status in the late 70’s and set itself the target of achieving upper middle-income country status by 2022. While recent economic performances have translated into sustained and inclusive benefits, and improved the living conditions of millions of Filipinos, poverty remains widespread across the country, with one in five persons living in extreme poverty.

Openness to trade has increased steadily since 2014, although the Philippines’ trade balance remains characterised by a persistent and widening trade deficit caused by significant imports over exports, especially of key commodities such as crops and livestock. While the country’s exports recorded a 6% growth over the period 2015-19, exports in goods perform weakly and are highly concentrated, with electronics making up about 50% of the total. The majority of the country’s exports go to the United States of America, China, Japan, Singapore and the European Union (EU).

As such, the Philippines is actively pursuing increased trade openness, through reforms, regional and bilateral negotiations, and multilateral rule-making, to achieve its development objectives.

ARISE Plus Philippines

The project aims to facilitate the identification and leveraging of export priorities, support the set-up of a National Quality Infrastructure (NQI) as well as internationally aligned quality management and control systems for exported food products, and strengthen institutional and private sector capacities on trade facilitation for the implementation of national legislation and international trade commitments. It supports greater economic integration between the Philippines and the Association of Southeast Asian Nations (ASEAN) region, in line with the ASEAN Economic Community (AEC) Blueprint 2025. It also contributes to the effective participation in the multilateral trading system through better understanding and leveraging of existing Free Trade Agreements (FTAs).

These priority areas of support were identified with the Department of Trade and Industry (DTI) and Philippine stakeholders to improve the competitiveness of trade-oriented sectors and maximize their export potential. They are also relevant to support the Philippines in managing the economic and trade impact of COVID-19.

Ultimate project beneficiaries include Philippine MSMEs, which will benefit from improved business environment, policies and processes to increase their competitiveness. The project aims to positively impact export-oriented sectors and contribute to addressing disadvantages faced more intensely by women and youth-owned businesses.

The Expected Results of the project are:

  1. Government and private operators are better able to identify and implement export priorities (including to the EU)
  2. A National Quality Infrastructure that promotes export competitiveness is in place
  3. Quality management and control systems for exported food products are better aligned with international best practices
  4. Strengthened trade facilitation capacity to implement the Customs Modernisation and Tariffs Act (CMTA) and the World Trade Organisation (WTO) Trade Facilitation Agreement
  5. Achievements of the EU-Philippines Partnership are monitored and advertised widely to the Philippine public
The training was valuable and allowed me to understand fully one-on-one export management coaching. The presence of participants coming from private sector and government contributed to effective knowledge sharing.
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In the media

Business World Online
23 May 2022
Daily Guardian
6 Apr 2022
Market Screener
18 Jan 2022
Recipients
Implementing partners

Sustainable Development Goals

This project contributes to the following Sustainable Development Goals, as defined by the 2030 Agenda for Sustainable Development.

<p>ARISE Plus Philippines aims to foster inclusive economic growth in the Philippines through improved international trade performance and competitiveness as well as economic integration. The project is aligned and contributes to the Philippines Development Plan 2017-22, the Philippines Export Development Plan 2018-22, the Inclusive Innovation Industrial Strategy, and the Micro, Small and Medium-Sized Enterprises (MSME) Development Plan 2017-22, all feeding into the 25 Year AmBisyon Natin 2040, the country&rsquo;s long term development plan.</p><p>ARISE Plus Philippines will focus as a priority on enabling the Philippines to take advantage of EU market access and of the trade privileges granted under the Generalized System of Preference (GSP+) as well as support the overall EU-Philippines trade relationship and trade-related policies.</p>

Type
Project
Projects
Lao PDR: ASEAN Regional Integration Support (Laos-ARISE Plus)
Malaysia: Trade-Related Assistance (Arise + Malaysia)
Myanmar: Trade-Related Technical Assistance (ARISE+ Myanmar)
Thailand: Trade-Related Assistance (Arise + Thailand)
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Date
-
External ID
C007
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Global: Enhanced transparency and simplified trade formalities for business competitiveness
Contact
First name
Pierre
Last name
Bonthonneau
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Sustainable Development Goals

This project contributes to the following Sustainable Development Goals, as defined by the 2030 Agenda for Sustainable Development.

<p>The objective of this project is to enhance the functionalities and effective use of Trade Facilitation Portals by beneficiary countries with a view to create a more conducing cross-border environment for traders through improved transparency and simplified trade formalities.<span>&nbsp;This project builds upon ITC - UNCTAD longstanding partnership in the area of trade facilitation and creates opportunities for further build synergies across the agencies&apos; respective technical assistance offering.</span></p>

Type
Project
Date
-
External ID
C112
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Morocco: Improving the international competitiveness of the textile and clothing sector (GTEX/MENATEX)
Contact
First name
Mehdi
Last name
Chaker
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Context

Supporting job creation in Morocco 

ITC is working through its Global Textiles and Clothing (GTEX/MENATEX) project in Morocco to create jobs and increase the income of small and medium businesses in the textile and clothing industry. To that end, ITC is working with the government on policies to improve the sector’s business environment and improve the sector’s competitiveness.  

Strengthening the sector and boosting exports will have an enormous impact as the industry employs up to an estimated 220,000 people, the majority of them women.  

Our work centres on boosting the skills and capacity of 35 small and medium-sized privately-owned clothing enterprises in fast fashion, denim and knitwear, three of which are women-owned or managed. We also provide technical assistance to enterprises in select sub-sectors and support Morocco’s “fast fashion eco responsible”. 

The GTEX/MENATEX Project is co-financed by the governments of Switzerland, Sweden and Morocco. 

Pivoting online to survive COVID-19 

The economic fallout of the COVID-19 pandemic hit the sector hard, leading to lower and delayed salaries, reduced capacity, higher costs, cash flow problems and an overall decrease in the competitiveness of Morocco’s clothing and textile sector. 

To support the Moroccan textile and clothing industry, we adjusted our approach to focus on digitalizing operations. This helped companies improve their digital processes and online sales, making them more competitive, including in the local market.  

ITC also provided an impact study on the COVID-19 crisis, giving stakeholders updated information on the pandemic’s effect on the sector, including employment rates, the number of small and medium-sized enterprises (SMEs) affected, the loss of buyers, and new opportunities in unconventional markets and products. 

Thanks to GTEX/MENATEX of ITC, the school is able to provide an intranet supporting exchange between students and teachers. In addition, ITC developed a new training on Design Stylism de mode and supported the school operations and strategy to offer versatility which is what fashion is.
Thanks to GTEX/MENATEX of ITC, the school is able to provide an intranet supporting exchange between students and teachers. In addition, ITC developed a new training on Design Stylism de mode and supported the school operations and strategy to offer versatility which is what fashion is.
Wafaâ Khamlichi
Director - Casa Moda Academy
ITC has been a long-term partner of the Moroccan government. We have created a strategy to develop the textile industry, and the ITC’s GTEX/MENATEX project comes to reinforce the ministry’s efforts to support the textile sector.
ITC has been a long-term partner of the Moroccan government. We have created a strategy to develop the textile industry, and the ITC’s GTEX/MENATEX project comes to reinforce the ministry’s efforts to support the textile sector.
Taha Ghazi
Ministry of Industry, Trade, Green and Digital Economy in Morocco
Building leadership and management skills are essential to support women in overcoming the challenges faced nowadays. The GTEX/MENATEX project supports us by promoting training and coaching sessions focused on leadership and decision-making.
Building leadership and management skills are essential to support women in overcoming the challenges faced nowadays. The GTEX/MENATEX project supports us by promoting training and coaching sessions focused on leadership and decision-making.
Jamila lahwate
Production Manager - Larimode
We thank the GTEX/MENATEX project for providing insightful experiences and knowledge to our school. Attending the series of trainings on lean manufacturing, for example, helped seven of our experts to learn about the lean methodology, tools and benefits. Our partners are already preparing to replicate the theory in Casablanca, Tangier and Fez. 
We thank the GTEX/MENATEX project for providing insightful experiences and knowledge to our school. Attending the series of trainings on lean manufacturing, for example, helped seven of our experts to learn about the lean methodology, tools and benefits. Our partners are already preparing to replicate the theory in Casablanca, Tangier and Fez. 
Taoudi Bensouda
Director of Corporate Relations - School of Textile and Clothing industries
The textiles and clothing sector accounts for 25% of all Moroccan exports and employs some 200,000 people, the great majority of them women.
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Recipients

Sustainable Development Goals

This project contributes to the following Sustainable Development Goals, as defined by the 2030 Agenda for Sustainable Development.

<p>The envisaged impact of the programme is to increase employment and income along the T&amp;C value chain in the five selected priority countries. To achieve this long-term objective, the programme foresees to accomplish two major outcomes until the end of the programme. One is related to the institutional infrastructure around the sector in the priority countries, including policy aspects, where required and is formulated as &ldquo;Improved business environment and TISI performance in the T&amp;C sector&rdquo;. The second outcome targets the enterprise level as is formulated as &ldquo;Improved competitiveness of SMEs in the T&amp;C sector&rdquo;.</p>

Type
Project
Date
-
External ID
B674
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Thailand: Trade-Related Assistance (Arise + Thailand)
Contact
First name
Camille
Last name
Roy
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Context

Supporting Thailand’s sustainable economic growth and business environment 

Thailand has moved from a low to an upper-middle-income economy in less than a generation. It has benefited from strong global and regional trade, a resilient domestic market, and an improved business environment. Yet, it still faces structural constraints that must be addressed to ensure the country’s full participation in the ASEAN economic space and global economy.  

  

Our project will support Thailand by:   

  • Contributing to a more transparent, predictable and competitive business environment by strengthening the capacity of the Trade Competition Commission of Thailand (TCCT) to work in accordance with international best practices.   
  • Enhancing the capacities of the Comptroller General Department (CGD) to work in accordance with international standards and increase opportunities for Thai small and medium-sized enterprises (SMEs) to participate in public procurement.  
  • Enhance the understanding of and promote policy frameworks and best practices for organic agriculture to ensure compliance of Thai products with EU and ASEAN standards, increasing business and export opportunities for Thai SMEs and farmers.  
The course provides a variety of viewpoints and approaches on public procurement and shows us best practices in foreign countries with such a wide scope. (…) We will use the knowledge gained and apply it to our public procurement work in Thailand.
The course provides a variety of viewpoints and approaches on public procurement and shows us best practices in foreign countries with such a wide scope. (…) We will use the knowledge gained and apply it to our public procurement work in Thailand.
Apharat Asavarungruangchai
Fiscal Analyst at the Comptroller General’s Department (CGD)
I will use the knowledge gained through this training in my daily work. This training contributes to improving the CGD’s work, it provides a bank of knowledge that can assist us in expanding and developing laws. Regulations that we have already issued must be regularly reviewed and updated.
I will use the knowledge gained through this training in my daily work. This training contributes to improving the CGD’s work, it provides a bank of knowledge that can assist us in expanding and developing laws. Regulations that we have already issued must be regularly reviewed and updated.
Unchittha Junjam
Legal officer Public Procurement Division of the Comptroller General’s Department (CGD)
If more officials from government zations or private certification bodies could attend this course or similar ones, they would base their work on the same quality standards. (…) I would like to thank ARISE PLUS Thailand for seeing the importance in developing and applying the quality management system in public and private organizations.
If more officials from government zations or private certification bodies could attend this course or similar ones, they would base their work on the same quality standards. (…) I would like to thank ARISE PLUS Thailand for seeing the importance in developing and applying the quality management system in public and private organizations.
Warisanee Prechanaritchitkul
Senior scientist - Director of the PlantProduction Standard and Certification System Development Group
The project and this training can contribute to the sustainability of organic agriculture in Thailand. It strengthens our competitive advantages in bigger markets, at the international level. If we have ISO standards as a basis, operators will be able to plan, evaluate, and clearly improve their practices step by step.
The project and this training can contribute to the sustainability of organic agriculture in Thailand. It strengthens our competitive advantages in bigger markets, at the international level. If we have ISO standards as a basis, operators will be able to plan, evaluate, and clearly improve their practices step by step.
Itsarapong Siriwong
Auditor of Good Agriculture Practices (GAP) for rice and crop production in the upper Northern region of Thailand
This training course was very valuable. I can use this knowledge and experience and apply it when I need to explain to farmers that the system certification is not difficult and very relevant to them. If the farmers can apply this quality management system, it will eventually raise the agricultural standards in Thailand.
This training course was very valuable. I can use this knowledge and experience and apply it when I need to explain to farmers that the system certification is not difficult and very relevant to them. If the farmers can apply this quality management system, it will eventually raise the agricultural standards in Thailand.
Onuma Khongsong
Auditor - Central Laboratory Thailand

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Video

31 December 2023
'Organic For All Campain’ in Thailand

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Resources

Recipients

Sustainable Development Goals

This project contributes to the following Sustainable Development Goals, as defined by the 2030 Agenda for Sustainable Development.

<p>The ARISE Plus Thailand Project aims to support inclusive and sustainable economic growth through international trade in Thailand. It supports greater connectivity and economic integration between Thailand and the Association of Southeast Asian Nations (ASEAN) region in line with the ASEAN Economic Community (AEC) Blueprint 2025.</p><p>The 3-year project, worth EUR 3 million and which started on 1 November 2020, aims to achieve a more transparent, predictable and competitive business environment, improve efficiency of public expenditure and service delivery, enhance organic agriculture practices and disseminate them within Thailand and other ASEAN countries.</p><p>These priority areas of support were identified together with the Ministry of Commerce and Thai stakeholders to help tackling specific trade-related challenges faced by Thailand. They are also relevant to support Thailand in managing the economic and trade impact of Covid-19 pandemic.</p><p>Ultimate project beneficiaries include Thai Small and Medium-Sized Enterprises (SMEs) which will benefit from improved business environment, policies and processes to increase their competitiveness. The focus on increasing transparency and simplification of regulations, for trade competition and public procurement, will notably address disadvantages faced more intensely by women and youth-owned businesses.</p>

Type
Project
Projects
Lao PDR: ASEAN Regional Integration Support (Laos-ARISE Plus)
Malaysia: Trade-Related Assistance (Arise + Malaysia)
Myanmar: Trade-Related Technical Assistance (ARISE+ Myanmar)
Philippines: Trade-Related Assistance (Arise + Philippines)
Date
-
External ID
B873
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Sénégal: Programme d'appui à la Compétitivité de l’Afrique de l’Ouest (PACAO)
Contact
First name
Thomas
Last name
Bechmann
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Context

Strengthening the mango, onion and ICT sectors

ITC through WACOMP Senegal aims to strengthen three strategic sectors by: 

Information and Communication Technologies sector 

  • Facilitating access to information on companies, professions, training and opportunities.  
  • Supporting and accompanying intermediary organizations and project leaders in the ICT sector,  
  • Contributing to the development of Senegalese companies in the ICT sector. 

Mango and onion sector 

  • Supporting production planning for the benefit of local industries and consumers.  

  • Promoting technology transformation to improve local skills.  

  • Increasing export capacity. 

Strengthening cooperative societies

three people working on their computer
three people working on their computer
Shutterstock

WACOMP Senegal supports the formalization of commercial cooperative societies, based on the Organization for the Harmonization of Business Law in Africa (OHADA) Uniform Act, in support of the overall development of rural areas in Senegal. 

Cooperative societies help producers access finance and improve their own savings, productivity and competitiveness by strengthening their governance and improving their services to members. 

ITC will provide support to the Senegalese Ministry of Agriculture to set up a registration system for cooperatives, a prerequisite to attaining bank credit. Emphasis will be placed on the digitalization of systems and procedures to ensure greater transparency, reliability and traceability.  

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Recipients

Sustainable Development Goals

This project contributes to the following Sustainable Development Goals, as defined by the 2030 Agenda for Sustainable Development.

<p>The West Africa Competitiveness Support Program (WACOMP) in Senegal is implemented by the International Trade Centre (ITC), in partnership with the Ministry of Trade and Small and Medium Enterprises of Senegal. WACOMP Senegal aims to support and strengthen the competitiveness of MSMEs in regional and international markets.</p><p>As the second largest economy in the West African Economic and Monetary Union (WAEMU) after C&ocirc;te d&apos;Ivoire, Senegal&apos;s main challenges include stabilising its trade balance, which remains in deficit, diversifying its exports, and reducing its dependence on food imports. To meet these challenges and strengthen the country&rsquo;s competitiveness, the programme will focus on three strategic sectors to create sustainable employment in Senegal. These are mango, onion and information and communication technologies (ICT). Particular emphasis will be placed on the emergence of cooperative societies governed by the OHADA Uniform Act in order to contribute to the structuration of agriculture value chains and to facilitate access to financing for operators. As such, WACOMP Senegal contributes to the creation of sustainable jobs and income-generating activities. The program began in August 2020 and will run until April 2023.</p><p>&nbsp;</p>

Type
Project
Date
-
External ID
B461
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